Ongoing Creative Work
Photographer, Content Creator, Digital Media Designer
Present
Freelance social strategy building
Logo design + related assets created for a variety of clients
Headshots, event photography, theatre photography, concert photography
Full Sail University
Social Media Manager
March 2019 - present
Role focuses on developing and strategizing content for social channels for Full Sail DC3, Full Sail University’s individual course based learning, across Facebook, Twitter, Instagram, Threads, and LinkedIn. Responsibilities include A to Z social management including photography, copywriting, editing, content creation, content curation, and project management. Supplemental support Full Sail University’s main social channels as well as Full Sail Armada.
Oversaw Full Sail DC3 social channel launch in 2022
Drove strategy to increase followers by more than 200% in 1 year
New Generation Theatrical
Social Media Manager
July 2022 - present
Brought in to overhaul all social channels and create a strategy with a new energy that worked best for this company. Starting with just Instagram and Facebook, I've added on Twitter, LinkedIn, TikTok, and most recently Threads to round out where NewGen's followers are. Responsibilities include full spectrum social management including but not limited to photography, copywriting, editing, content creation and curation, project management, and cross team communications.
Launched 4 new channels in less than a year
Garnered over 1,000 new followers across all channels in one year
Raised engagement approximately 250% in the same time frame
Media Design, MFA
Full Sail University
Interdisciplinary Studies, BA
University of Central Florida